8 Creative Ways B2B Brands Use Instagram
Instagram has become an effective social network with its appealing visual content, and there are many ways a B2B brand can benefit from its usage.
Instagram may be extremely popular among retail brands, but this doesn’t mean that it cannot be effective among B2B companies. In fact, it has been observed even the most “boring” brands can be attractive, provided that they are creative enough.
51% of B2C marketers use Instagram, but only 33% of B2B marketers head to the platform for the promotion of their brand, which means that there’s also less competition for a company that manages to succeed in it.